Have you considered the legal implications of lookalikes?

Listen again to Steve Kuncewicz who has been interviewed today on BBC West Midlands in Danny Baker's morning show on the subject of lookalikes, and protecting individual profiles in the public domain. Note the quick correction of which firm Steve works for in the opening 30 seconds, so ensuring that anyone listening knows that Steve was one of the partners joining BLM in our new commercial advisory team.

Disclaimer: This document does not present a complete or comprehensive statement of the law, nor does it constitute legal advice. It is intended only to highlight issues that may be of interest to clients of BLM. Specialist legal advice should always be sought in any particular case.

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Partner, Head of Creative, Digital & Marketing sector group

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